Blog Archive

5 Steps to Becoming an Influencer on LinkedIn – Expandi

A LinkedIn influencer is a thought and industry leader within a particular niche. In this guide, we’ll show you why becoming a LinkedIn influencer is so valuable, why it’s worth the time investment, and 5 steps to take if you want to become an influencer. If you’ve seen posts like this go viral and wanted […]

How to Endorse Someone on LinkedIn and Should You?

LinkedIn endorsements are a feature that allows your connections to come to your profile and endorse you for certain skills in your profile simply by hitting the ‘endorse’ button. This is a small section of your larger LinkedIn profile but an important one nonetheless. Endorsements help ensure that your profile is more likely to be […]

Demand Generation & Social Selling: Best LinkedIn Practices – Expandi

The following is a recap of the 8 best LinkedIn practices webinar with Andrei Zinkevich and myself. In the webinar, we covered demand generation, growing your network, automated social selling on LinkedIn, and other best practices you need to keep in mind when generating leads. Andrei is the co-founder of FullFunnel and ROIplan, an overall […]

How to Find, Customize, and Use LinkedIn URL – Expandi

Do you know what your LinkedIn URL is? Most people don’t! With more than 722+ million users on the site, only a small percentage of the people have taken the simple steps to customize their LinkedIn URLs. It’s a small part of optimizing your profile. Sometimes, it can be easy to miss it. But thanks […]