Blog Archive
New LinkedIn Limits – The What, The How and What’s Next (Up to Date)
Today, we’ll be covering everything you need to know about the new LinkedIn connection request limit – what it is, how it works, and what’s next (or how to avoid the filter). If you’ve been paying attention lately, you might have noticed that LinkedIn is changing its rules on the platform. They’re actively experimenting with […]
Top 5 LinkedIn Hashtag Practices, Examples and More – Expandi
Wondering how to use LinkedIn hashtags in your posts to boost your reach? You’re not the only one! Most people don’t know how to utilize LinkedIn hashtags properly! See, hashtags can expose your posts to a much wider audience and allow you to connect with fellow professionals in your industry. Or, they can make your […]
How to Calculate Email Open Rate (10+ Examples) – Expandi
Wondering how to calculate your email open rate? The open rate of your email campaigns might seem pretty straightforward and self-explanatory at first. It’s simply the number of people who opened your message from your email list, right? But as far as outreach key performance indicators go, your open rate is one of the primary […]
Expandi LinkedIn InMails Playbook: How to Book 14 Calls Per Week
Now more than ever, the rules of LinkedIn are changing as LinkedIn is cracking down on spammers. When people are getting a connection limit of 20 per day or 100 per week, you know it’s time to change your outreach. Realistically, if you’re getting this connection limit like many people on LinkedIn right now, it […]
Using LinkedIn for Sales – Strategies That Work in 2024
When it comes down to it, the number one metric you should be looking at from your LinkedIn marketing efforts is sales. Looking at how much revenue you’re generating from each marketing channel gives you a much more objective way of identifying your most effective marketing tactic. And the same applies to LinkedIn. You could […]
8 LinkedIn Strategies to Promote Your LinkedIn Events – Expandi
Let’s face it. Tradeshows and networking events are gone. Now, LinkedIn events are one of the best ways to generate business leads, no matter your niche. With COVID, everything has gone through a digital transformation. People have adapted, and physical events are now replaced by digital ones. Just to give you a preview, with LinkedIn […]
PDF Lead Magnets: The Best LinkedIn Growth Hack – Expandi
We’re living in tough times right now. This is not to spread fear, or to use it as a marketing opportunity. Rather, it’s just facts. With the Coronavirus quarantine going on, more people are spending time at home. More people are now on social media, and now more than ever people DO NOT like being […]
LinkedIn Search: 7 Little-known Hacks to Find Top Prospects on Linkedin
There are many proven ways to find top prospects on LinkedIn. You can upload your email list, join professional LinkedIn groups to find relevant people, use paid tools like LinkedIn Sales Navigator, and more. We’ve covered a lot of these tactics and more on our blog. But nowadays, it seems everyone is running the same […]
How to Set Up Marketing Funnel Automation in Two Clicks With Expandi
Today, we’ll be discussing all things around marketing funnel automation. As you might know, with the 100 connection requests per week limit on LinkedIn, generating leads became more complex. We’ll be showing you how to leverage LinkedIn AND email to generate leads better than ever. You can set up, edit, save and adjust your outreach […]
What Is Outreach Marketing and Why Do You Need It?
Growing a business is not easy. And if you’re a small business trying to get your name out in your industry, you might as well be playing on hard mode. Fortunately, this is where outreach marketing comes to your rescue! What is outreach marketing? Simply put, it’s a marketing strategy that focuses on pitching your […]