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Top 10 LinkedIn Automation Tools for Lead Generation in 2020

12 min

So, you already know about the wonderful benefits of LinkedIn automation for lead generation.

Maybe you’ve already tried some of the tools too.

But something’s not right. 

Some of them are just missing obvious features, are not safe, or they’re just plain awkward to use.

You’re ready to start generating leads on autopilot. You just need the right LinkedIn tool that will help you get there.

If that’s the case, we’ve got your back.

Here are some of the best LinkedIn automation tools to start generating leads in 2020.

Starting with:

Expandi

Yes, that’s us.

But hear us out.

Expandi is pretty awesome.

It’s THE safest LinkedIn tool on the market (bold claim, but we can back it up). It’s super convenient as it runs 24/7 on your computer (or on specific times, depending on your settings), and it’s extremely easy to set up.

It’s what we use, and we have a ton of case studies and growth-hacks of successful campaigns on our blog.

Like that time we got 40+ demos in a week on autopilot with NO ad spend. Check out that case study here.

PS – be sure to meet the Expandi team while you’re here! 😉

[EMBED: https://youtu.be/rwqiw3nzPuw]

Tool standout features

Here’s what makes Expandi a tool like no other:

  • Smart Inbox – Let’s face it, managing your inbox natively from LinkedIn is a mess. Messages get lost, you’re limited in filters, and everything is just ten times worse if you’re managing multiple accounts. Luckily, Expandi has a dedicated smart inbox to boost customer engagement and ensure you never miss a chat conversation again.
  • Dynamic Personalization – With dynamic personalization, you can message people based on a custom variable. This method goes far beyond ‘First Name’ and ‘Company Name’ personalization most people stop. We reached out to 42 people in one outreach campaign once and managed to gain an 83% response rate thanks to dynamic personalization. Check out the blog post to learn more.
  • Safety – At Expandi, we take safety seriously. Unlike many other tools on this list, you get a dedicated and local IP address using the tool. With most LinkedIn tools, your IP is different each time you log in and LinkedIn can tell if you’re logging in from a different country each time. This is not the case with Expandi, and you can rest easy knowing your account is in safe hands. 

 

Who is the tool for

Expandi was designed specifically for growth-hackers, agency owners, and people managing multiple LinkedIn accounts.

With an easy-to-use dashboard and being able to switch between different accounts in a second – managing LinkedIn accounts has never been easier.

Tool pricing

To discover the best all-in-one sales automation software, Expandi starts at $99/seat per month and also comes with a free 7-day trial.

To claim the trial, just add me on Facebook, let me know you’ve read this guide and that you’d like to try out the tool.

I’ll set you up with a demo and answer any questions you might have along the way. 

To know more about Expandi and how it works, click here.

 

LinkedIn Sales Navigator

If you’ve been using LinkedIn to generate leads for some time now, this question has probably come up at some point in your head – Is LinkedIn Sales Navigator worth it?

Now, it’s time to find out.

First off, what does the tool offer?

Tool standout features

With Sales Navigator, you get the following main features:

    • Advanced Lead and Company Search – Find the right people and companies with a search experience that delivers more relevant prospects.
  • Lead Recommendations – Discover the right people with suggestions customized for you.
  • Advanced Filtering, CRM Integration, and More – Automatically save the leads and accounts you’re reaching out to, log sales activity, connect to your CRM, add custom notes, and more.

Who is the tool for

In short, LinkedIn Sales Navigator is for people already actively using LinkedIn and want access to advanced features.

For people who want to tap into LinkedIns’ network, increase their pipeline of relevant leads, and close more deals, Sales Navigator might be worth it.

We recommend getting the tool ONLY if you already know your way around LinkedIn and want to take it to the next level.

Combined with a LinkedIn automation tool (like Expandi), you can achieve some serious results too.

We recently covered a LinkedIn Sales Navigator growth hack that goes in-detail about its benefits. So, check out that guide to learn how you can get the most out of the tool if you do decide to get it.

Tool pricing

Sales Navigator offers 3 pricing options:

  • Professional – $64.99/month.
  • Team – $103.33/month. 
  • Enterprise – Custom package.

The prices might scare some people away, but if you’re consistently gaining new leads and closing deals, the tool will pay for itself.

If you’re still on the fence about it, you can start with a 30-day free trial and cancel any time.

We only recommend it if you’re already actively using LinkedIn growth-hacks as a lead generation source.

Phantombuster

Phantombuster is a code-free automation and data extraction tool that helps businesses generate leads, scrape audiences, and automate growth.

The extension can automate most actions you do on the web, schedule tasks, chain automations, and more.

And as of now, it only works with the following channels: LinkedIn, Sales Navigator, Instagram, Google, and Twitter.

But we’re focusing on LinkedIn here. 

So, let’s see what the tool offers for the platform.

Tool standout features

Phantombuster is based around phantoms that can extract data and perform certain automated actions.

Here are a few key features for LinkedIn:

  • LinkedIn Network Booster – Automatically send invitations and connect to a list of LinkedIn users.
  • LinkedIn Profile Scraper – Collect data (name, title, position, etc.) from a list of LinkedIn profiles.
  • LinkedIn Message Sender – Automatically send personalized messages to LinkedIn connections.
  • LinkedIn Auto Commenter/Liker – Automatically engage with certain posts of your connections and other LinkedIn users.
  • And more

Who is the tool for

Phantombuster offers a ton of different features and automation hacks.

But it’s best used together with a LinkedIn automation tool of your choice.

If you’re looking for new growth-hacks and want to save time scraping profiles, you can extract your audience using Phantombuster and use a LinkedIn automation tool to reach out to them.

Tool pricing

Depending on your requirements, Phantombuster can cost you anywhere from $0-$900.

Used together with a LinkedIn automation tool, this tool can save you a lot of time and get you ahead of your competitors.

Check out our outreach strategy using Phantombuster to get an idea of what you can achieve with the tool.

TexAu

TexAu is a combination of two words: text and automation.

Similar to Phantombuster, TexAu is also a growth automation platform that helps you scale your business faster by extracting all the data you need, and automating certain tasks to save time.

Similarly, the platform also offers automation for several different websites (including Facebook, Twitter, Instagram, Quora, and 6+ others).

But we’re focusing on LinkedIn here, so, let’s start there.

Tool standout features

Here are some of the many key LinkedIn automation features TexAu offers:

  • Extract Saved Leads List From Sales Navigator – Extract profiles from a saved Sales Navigator search.
  • Find Email Using LinkedIn Profile – Scrape emails from specific LinkedIn profiles.
  • LinkedIn Group Members – Scrape all the members of a LinkedIn group you’re a part of. You can reach out to them then using a different task automation.
  • Auto Endorse, Like, Comment, or Message – Automate all these tasks for target profiles or posts.
  • And more.

Who is the tool for

As with Phantombuster, you can use TexAu on its own. Or you can scrape data with it, and use a separate LinkedIn automation tool for a more efficient outreach.

For the most part though, TexAu focuses on getting you all the info you’d need for your right growth-hacks. You can also verify your emails with its built-in data enrichment features and use it as a CRM too.

Is it better than Phantombuster?

Like with most things, it depends

Luckily, both of them offer a 2 week free trial to find out.

Tool pricing

TexAu starts at $29/month and goes up to $199/month for cloud agency support.

Which is not too bad. Especially if you’re going to be using it with a LinkedIn automation tool.

Note: We’ve had some success using TexAu as part of our growth-hacking tactic to steal our competitor’s audience. Keep an eye out for our omnichannel outreach growth-hack using TexAu in the future. 

Dux-Soup

Dux-Soup is one of the most popular LinkedIn automation tools on the market that makes it easy to connect and engage with your prospects.

But, it’s also a Chrome extension.

Meaning, it lives in your browser and you’ll need to have LinkedIn open the whole time in your browser, in the background, to have the tool running. 

Nevertheless, Dux-Soup is also an extremely straightforward tool and has a lot of support for beginners just getting into LinkedIn.

Let’s take a look at some of its features to see if it’s worth it.

Tool standout features

Dux-Soup focuses primarily on the main lead generation activities and outreach features. Such as:

  • Managing Prospects – Leave notes and tags directly on the LinkedIn profiles you want to target and reach out to them automatically.
  • Downloading Profile Details – Easily find LinkedIn profiles, their info, and upload them into your CRM for easy lead management.
  • Outreach, Automation, and More – Auto-visit profiles, send personalized messages, endorse connections, and more.

Though most LinkedIn automation tools also have these features, Dux-Soup also comes with a highly responsive customer support team.

Who is the tool for

Dux-Soup is a LinkedIn lead generation tool born out of necessity in 2016.

It’s mainly for teams and individuals looking for a straightforward and easy-to-use LinkedIn automation tool that lives directly in their browser.

To support its users, Dux-Soup also regularly publishes new guides to help users better manage their automation.

Unfortunately, the tool doesn’t offer a lot of advanced outreach and safety features.

So, what you see is what you get. It’s mainly for beginners wanting to get started with automating their basic LinkedIn actions.

Tool pricing

Dux-Soup offers 3 pricing models:

  • Free.
  • Professional – $11.25 per user/month.
  • Turbo – $41.25 per user/month.

Learn more about how Dux-Soup compares to Expandi here.

Zopto

Zopto is a LinkedIn outreach automation tool that mainly helps sales teams improve their lead generation efforts.

You can filter your ideal customers and start searching using LinkedIn Premium or Sales Navigator.

Tool standout features

Here’s how Zopto helps businesses find their customers on LinkedIn and increase their sales and conversions.

  • Customer Filtering – Using Zopto, you can filter by location, industry, company size, title, seniority level, and more. 
  • Levels of Engagement – Once you’ve selected a filter or your target audience, you can then match the desired level of engagement and turn on the relevant features like connection invites, message sequences, free InMails, and more.
  • Managing Leads – Finally, you can track your leads on your live dashboard, which will provide you with detailed information and statistics related to your LinkedIn campaign.

In short, Zopto offers all the essential LinkedIn automation features, as well as some unique ones like Twitter engagement, InMail messages, advanced reporting, and more.

Who is the tool for

Zopto is mainly for startups and sales teams looking to improve their lead generation and outreach efforts.

To make the most out of the tool, you should have a solid understanding of sales and LinkedIn automation. 

Depending on your usage, you’ll also probably need LinkedIn Premium or Sales Navigator. 

So, things might get pricey quick.

Tool pricing

Zopto offers 3 plans:

    • Personal – $215/month.
    • Grow – $395/month.
    • Agency – $895/month.

MeetAlfred

MeetAlfred, previously known as Leonard, is a decent jack-of-all-trades LinkedIn automation tool that focuses mainly on end-to-end social selling campaigns.

Alfred helps with better team management, building LinkedIn campaigns, and automating some outreach sequences.

Tool standout features

Here are some of the main features the tool offers:

    • Campaign Manager – Create and run LinkedIn messages sequences with all the classic personalization tags and action limits.
    • Alfred CRM – Manage your leads and connections within the tool using its built-in LinkedIn CRM.
    • Email Campaign Sequences – Go beyond LinkedIn, connect your GSuite account and engage with your prospects on email as well.

While using the tool, you also get real-life analytics on its dashboard to monitor your progress and get actionable insights.

Who is the tool for

MeetAlfred offers a little bit of everything when it comes to LinkedIn automation.

But for the most part, Alfred is best used for driving engagement and managing conversions using its built-in CRM. 

Using this LinkedIn automation tool, you can even send bulk messages and multiple connection requests. But if you choose to do so, you should always keep in mind some of the main LinkedIn automation safety best practices.

With a very solid jack-of-all-trades approach, it has a mix of most features you’ll need for automated lead generation.

Tool pricing

Alfred offers 3 pricing options:

  • Essential – $29/month.
  • Advanced – $59/month.
  • Professional – $119/month.

WeConnect

WeConnect is a cloud-based LinkedIn automation tool that helps prospect, nurture, and close more deals.

Simply by being cloud-based, it’s already more secure than some browser tools.

But let’s take a look at what the tool offers in terms of its main features.

Tool standout features

WeConnect helps automate professional networking on LinkedIn with a personalized and convenient approach.

Here’s how it works:

  • Powerful Campaign Manager – Set up and run multiple campaigns based on a custom target audience.
  • Smart Reply Management – See and reply to your prospects all in one place. Make new connections, discover new opportunities, endorse skills, and more.
  • Easy User Management – Add more users within your account, get a bird’s eye view on your LinkedIn campaign reports, and monitor everything from one convenient dashboard.

Who is the tool for

WeConnect is a really convenient LinkedIn tool that’s easy to get into for most people.

More specifically, it was designed for busy sales teams, marketers, recruiters, and other professionals.

So, it’s not for everyone.

It comes with most of the necessary features, with a clean interface and simple usability. 

But it does not have a lot of advanced features.

Tool pricing

WeConnect has a very straightforward pricing model.

It’s $49 per user/month

And you pay as you go, based on the number of users you manage.

Learn more about how WeConnect compares to Expandi here.

LinkedHelper

As the name suggests, LinkedHelper is there to help you with LinkedIn social selling and marketing.

The tool is Chrome-based and helps find valuable leads without spending too much time and money.

You can use it to automate your work within LinkedIn, Sales Navigator, and LinkedIn Recruiter (Full & Lite).

Let’s take a look at what it offers.

Tool standout features

LinkedHelper helps expand your network with a few main key features:

  • Autoresponder for LinkedIn – Choose an outreach campaign, set up your templates, and run the autoresponder to reach out to your 2nd and 3rd degree contacts.
  • Message LinkedIn Group Members – If you’re a member of a LinkedIn group, you can collect other members’ information and start messaging them even if they’re your 2nd or 3rd connections.
  • Export and Manage LinkedIn Contacts – With this, you can export your search results, or import your own custom CSV results into the LinkedIn tool for more specific targeting.

Who is the tool for

The main use of LinkedHelper is to assist its users in automating several based LinkedIn tasks like connecting, messaging, inviting, endorsing, and more.

With this, you can then expand your social network to an unlimited number of contacts in just a few automated steps.

And then, use the auto mailing system to reach all of your contacts.

People that want to automate some surface-level LinkedIn tasks can do so using LinkedHelper at a cheaper price than many other tools.

Tool pricing

You can try LinkedHelper for free, or buy a monthly license for $8.25/mo – $15/mo.

Though, to actually install the tool, you’d have to download it manually from their site and then import it to your browser.

Because of safety concerns, LinkedHelper is no longer available on the Google Chrome Web Store.

Learn why, and how LinkedHelper compares to Expandi here.

GrowthLead

GrowthLead is a cloud-based B2B social selling tool that helps you scale your outreach and grow your pipeline.

Here’s how it works:

Tool standout features

GrowthLead follows a simple 4-step social automation process based on the following features:

  • Identifying and Finding Prospects – Use advanced filters to find your target audience on LinkedIn for your outbound process. Compatible with Sales Navigator and LinkedIn Recruiter.
  • Automating Outreach – Create multiple outreach campaigns for different market segments. With this, you can also manage multiple LinkedIn accounts.
  • Schedule Messaging Sequences and Get Insights – From there, you set up your nurturing process and watch the campaign insights with up-to-date metrics for your campaign.

Who is the tool for

GrowthLead is mostly for dedicated growth-hackers who have a specific marketing plan and know how to get there. 

The tool helps you get there faster and scales with your business needs 

Tool pricing

Here are all the pricing plans GrowthLead offers:

  • Basic – $67.35 per user/month.
  • Pro – $101.61 per user/month.
  • Advanced – $147.30 per user/month.
  • Done-For-You – Dedicated campaign manager based on your requirements. $489.85 per user/month.

Check out how GrowthLead compares to Expandi down to their specific features here.

Conclusion

And that’s a wrap!

Hope this list of tools was useful and you’re ready to start generating LinkedIn leads on autopilot.

Though, it’s important to note that, no matter which tool you choose, you should always keep LinkedIn automation best safety practices in mind.

Ideally, your tool should also be optimized for safety and growth.

And it just so happens that Expandi was made with both principles in mind.

The tool mimics human behavior, so that your account isn’t suddenly blasting out 100 messages in 5 minutes (which is how many accounts often get caught), and with a dedicated IP address, your profile’s activity sessions won’t seem suspicious to LInkedIn.

Ready to start generating leads with the safest LinkedIn automation tool on the market?

Just message me on Facebook to claim your free 7-day trial.

From there, you can simply copy our top LinkedIn outreach strategies or head on over to our blog – where we cover all the latest LinkedIn growth-hacks we’ve had success with.

We also include the exact strategies we’ve used, which we break down step-by-step, and share the exact templates we used that got us more than 50 booked demos per strategy.

Recommended reading:

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