Blog Archive
LinkedIn Outreach Beginners Guide: 7 Essential Rules – Expandi
Get this: LinkedIn is BOOMING. There’s a ton of opportunities to generate leads, skyrocket your social selling, and increase your authority and reach. But only if you play your cards right. Get something wrong – and it’s your account on the line. That’s right. One mistake, and LinkedIn can flag your account and permanently shut […]
Expandi’s Best LinkedIn Content Retargeting Growth Hack for 2024
Wondering what’s the best way to find your target audience on LinkedIn, get quality leads, and achieve a crazy high engagement rate? Then this post is for you. Today, I’ll be covering: When people hear the phrase “LinkedIn outreach automation”, more often than not, they get scared and want to turn back. But can you […]
How to Make the Most Out of LinkedIn Stories for Your Business
It seems like every social media channel has a Stories feature nowadays. Instagram started it and now Facebook, Snapchat, YouTube, and yes – even LinkedIn are playing around with the format. But, here is the thing: they work. Yes, whichever of these networks you’re using, know that Stories are among the most effective formats to […]
How to Endorse Someone on LinkedIn and Should You?
LinkedIn endorsements are a feature that allows your connections to come to your profile and endorse you for certain skills in your profile simply by hitting the ‘endorse’ button. This is a small section of your larger LinkedIn profile but an important one nonetheless. Endorsements help ensure that your profile is more likely to be […]
Building Online Community Around Your Brand on LinkedIn – Tips and Tools
Did you know, that on average, online communities around your brand gain an ROI of 6,469%? The best online communities are the ones that are thriving with engaging discussions that people want to come back to again and again. Brands are using these community groups to make prospective customers familiar with their brand, educate them, […]
Most Effective Email Sequence to Warm Up Cold Traffic – Expandi
Want some sales-ready, self-qualified prospects who are ready to work with you without you doing anything? Sounds like you need a strong email sequence to convert cold traffic audiences into warm prospects on autopilot. Your touchpoints within your lead generation play a huge part in how you’ll be converting prospects into clients. Whether you want […]
5+ LinkedIn Marketing Solutions for 2024 – Expandi
Ready to skyrocket your business in 2024 using LinkedIn? You’ve come to the right place. LinkedIn is THE go-to place for B2B AND B2C companies (yes, even for B2C brands). On the platform, you can reach and connect with just about everyone – regardless of their location, job role, company, and so on. But if […]
How to Build a Sales Pipeline on LinkedIn: Ultimate Expandi Guide
According to a report from LinkedIn that surveyed more than 2,500 sales professionals – salespeople spend 37.7% of their time selling. What are they doing in the remainder of their time? Most likely, they’re updating their CRM, filling out reports, and building sales pipelines. The latter is arguably one of the most important tasks of […]
Boost Your Sales in 2024 with LinkedIn CRM Integration
CRM stands for customer relationship management and combined with LinkedIn, it can help you better understand your audience data, make better decisions, and ultimately, boost your sales. The simplest way to integrate LinkedIn with your CRM is by using LinkedIn Sales Navigator, as we’ll discuss below. But we’ll cover some other solutions too, even if […]
The Ultimate Guide to Multi-Channel Marketing – Expandi
One of the best ways to reach your target audience and make sure you get noticed in 2024 is through multi-channel marketing. Especially in the B2B world. Email marketing is NOT dead, though many people believe that’s the case. It’s just that convincing and capturing your target audience’s attention is harder. If you’re targeting your […]