Blog Archive

Did you know formatting LinkedIn posts can boost engagement rates?  Not only do well-formatted posts look great, but knowing how to bold text in LinkedIn posts means better readability. And not just bold or italic texts.   Rich text formatting and the right copywriting techniques make your content extra professional and catch your target audience’s attention […]

LinkedIn outreach just got easier! With Expandi’s new AI-powered campaign assistant (AI analyzer), sales teams, lead gen agencies, marketing teams, and growth hackers can now accelerate LinkedIn outreach management.  It covers end-to-end campaign automation, from goal setting to generating replies based on AI-analyzed sentiment data. With AI Analyzer, you can cut down time spent on […]

If you’re looking for a fresh way to boost engagement and connect with your audience, LinkedIn carousels are your secret weapon.  These swipeable slides let you break down complex topics, share stunning visuals, or showcase step-by-step guides – all while keeping your audience glued to the screen. But LinkedIn’s carousel situation has shifted.  Starting December […]

LinkedIn is not just for networking with like-minded professionals. It’s a lesser-known avenue to boost brand awareness, drive website traffic, and increase conversions. So, if you want to grow your brand visibility or find prospects and leads in 2025, we got you. This article covers the best LinkedIn marketing tools you must try to stand […]

Collaborating with influencers, affiliates, clients, and other brands is one of the best ways to get your name out there. Whether you’re looking to sponsor them or simply collaborate on a project, there’s one thing that will make or break your campaign. And that has to do with how you approach them for collaboration. How […]

LinkedIn has been the go-to platform to learn more about prospects through networking for over two decades. The effectiveness of this powerful B2B platform has not diminished but rather amplified thanks to technologies like AI and automation.  From outreach to content creation and networking, LinkedIn AI tools have been shown to significantly reduce manual effort […]

Wondering how do you post on LinkedIn? In this guide, we’ll cover everything you need to know about posting on LinkedIn in 2024. Even if you’re reading this in 2025, the timeless advice will help you no matter your content objectives. LinkedIn is now responsible for a staggering 64% of all visits from social media […]

Should I look for jobs on LinkedIn or Indeed? When it comes to job hunting or recruiting top talent, LinkedIn and Indeed dominate the conversation. Both platforms are powerhouses, but they serve 2 different needs. Whether you’re looking to find a new job or hire someone, you’ve come to the right place. This article dives […]

Want to take your outreach to the next level? At this point, everyone knows about scraping LinkedIn and other sites… And personalization is nothing new… So, how you stand out is all about your offer, relevance, and who you target. You need to target the right people with the right message at the right time, […]

Why are my LinkedIn posts not getting impressions?! If that sounds like you, this guide is for you as we’ll cover everything you need to know on how to increase LinkedIn post impressions. Most marketers have a wrong notion that the number of LinkedIn followers equals marketing success. Which in reality is not the case. […]