Blog Archive

Wondering how to use LinkedIn hashtags in your posts to boost your reach? You’re not the only one! Most people don’t know how to utilize LinkedIn hashtags properly! See, hashtags can expose your posts to a much wider audience and allow you to connect with fellow professionals in your industry. Or, they can make your […]

Wondering how to calculate your email open rate? The open rate of your email campaigns might seem pretty straightforward and self-explanatory at first. It’s simply the number of people who opened your message from your email list, right? But as far as outreach key performance indicators go, your open rate is one of the primary […]

Now more than ever, the rules of LinkedIn are changing as LinkedIn is cracking down on spammers. When people are getting a connection limit of 20 per day or 100 per week, you know it’s time to change your outreach. Realistically, if you’re getting this connection limit like many people on LinkedIn right now, it […]

When it comes down to it, the number one metric you should be looking at from your LinkedIn marketing efforts is sales. Looking at how much revenue you’re generating from each marketing channel gives you a much more objective way of identifying your most effective marketing tactic. And the same applies to LinkedIn. You could […]

What if there was a laser-specific way to find your target audience on LinkedIn for outreach and B2B lead generation? A strategy that works in every niche, takes just under 5 minutes for you to set it up, and can reach up to 1,000 potential sales prospects. And that’s regardless of your target market, with […]

Let’s face it. Tradeshows and networking events are gone. Now, LinkedIn events are one of the best ways to generate business leads, no matter your niche. With COVID, everything has gone through a digital transformation. People have adapted, and physical events are now replaced by digital ones. Just to give you a preview, with LinkedIn […]

We’re living in tough times right now. This is not to spread fear, or to use it as a marketing opportunity. Rather, it’s just facts. With the Coronavirus quarantine going on, more people are spending time at home. More people are now on social media, and now more than ever people DO NOT like being […]

According to LinkedIn, InMail response rates are 3x times higher than regular emails. People are far more willing to respond to a LinkedIn InMail, than a traditional email. And now more than ever, with the new LinkedIn 100 connection request per week limit, people are looking for fresh new solutions to connect with their prospects. […]

There are many proven ways to find top prospects on LinkedIn. You can upload your email list, join professional LinkedIn groups to find relevant people, use paid tools like LinkedIn Sales Navigator, and more. We’ve covered a lot of these tactics and more on our blog. But nowadays, it seems everyone is running the same […]

Today, we’ll be discussing all things around marketing funnel automation. As you might know, with the 100 connection requests per week limit on LinkedIn, generating leads became more complex. We’ll be showing you how to leverage LinkedIn AND email to generate leads better than ever. You can set up, edit, save and adjust your outreach […]