Blog Archive

Outbound lead generation is the single best way to find potential customers who might not know about your business and convert them into paying customers. Inbound marketing can take too long to kick in. So, if you want to get paying customers ASAP, outbound is the way to go. The downside, however, is that it […]

Good news, everyone! Expandi has just been ranked #33 out of the top 187 fastest-growing SaaS companies list by Nathan Latka! Expandi is the strongest and safest sales automation platform for LinkedIn and email. We launched in 2019, and by now, our efforts have been recognized! Below, we’re going to cover what this means for […]

This article is different from the kind of content we usually produce here. That’s because we’re proud to announce that Expandi has become the SaaS bootstrapper of the 2024 year in The Tekpon Awards! The Tekpon Awards 2024 is the most awaited event for SaaS executives. Full of 500 like-minded professionals gathered in the heart […]

Sales operations involve more than cold calling and interacting with prospects. Smooth operations require a constant flow of communication between departments and colleagues.  However, the rise in hybrid and remote work can be isolating for sales reps who spend a major part of their day talking to clients. This can impact their collaboration skills and […]

By now, you probably already know how much of an asset AI can be. Whether it’s for marketing, automating simple, repetitive tasks, data analysis, or so much more. However, one other underrated use of AI has to do with your conversations and relationship building. What is conversational AI? Essentially, it’s an AI program that processes […]

Gone are the days of copy-paste messaging. Modern buyers expect personalization and interact with sellers genuinely interested in solving their concerns. So look no further if you’re a seller planning a killer outreach strategy to land as many leads as possible. This guide provides six LinkedIn outreach tips for stress-free lead generation. Outreach tip #1. […]

ChatGPT can be one of the best or one of the worst tools part of your marketing stack. It all depends on how you use ChatGPT effectively. The truth is, ChatgPT can be incredibly effective for lead generation, content creation, and even outreach. But most people just use the AI for creating content. Granted, it […]

LinkedIn automation is all about using tools to automatically send connection requests, follow-up messages, and other manual LinkedIn activities. Tools like Expandi make automation safe by putting your lead generation and outreach campaigns on autopilot while allowing you to focus on other business aspects. Here’s why you should consider using LinkedIn automation tools: So, you […]

At its core, both webhooks and APIs (Application Programming Interface) help different software systems interact and communicate with each other. Whether you’re making a website, an app, or simply trying to integrate two of your marketing tools, no doubt, these names might have come up. While they’re clearly difference, both of them are involved in […]

According to Gartner, 75% of B2B buyers prefer a sales rep-free sales experience. At the same time though, self-service purchases are more likely to result in purchase regret, because of lack of guidance. If you want to avoid that, you need a sales rep who can provide information, recommendations, and reassurance to the customer, to […]