Blog Archive

LinkedIn, the ultimate platform for professional networking and B2B interactions, offers an underestimated feature: hashtags!  Yep, those little # symbols can work wonders for sales teams. By sprinkling relevant hashtags into their LinkedIn posts, sales professionals can skyrocket their visibility, connect with their ideal audience, and spark meaningful conversations. In this article, we’re taking a […]

Longer B2B sales cycles and endless sales-unready leads getting your way to procure high-intent customers?  While marketers are busy creating engagement strategies for leads in the awareness stage, sales teams are after closing deals – causing more chaos.   The solution? Well-aligned teams working together to shorten the otherwise complex sales cycle. That’s where lead nurturing […]

In today’s competitive business landscape, meeting sales quotas is no longer enough. Sales teams must go above and beyond to achieve exceptional results. To succeed, they need best sales closing techniques that align with the evolving marketplace. In this article, we will explore ten cutting-edge techniques designed to help sales reps surpass their quotas and […]

AI technologies and tools are evolving beyond our imagination. While most people dread the ‘AI takeover,’ lead generation is one field that can benefit the most from artificial intelligence.  Marketers and sales teams are bound to perform numerous repetitive lead generation tasks. That’s when AI tools for lead generation help take such mundane tasks off […]

GPT writes bad cold emails & LinkedIn outreach messages.  Here is a typical example of a cold email / LinkedIn outreach message that GPT creates: It’s a bad outreach message, and here is why:  In general, it’s a generic, not personalized message that doesn’t bring any value. It’s the same copywriting style that 99% of […]

Outbound sales ain’t easy. From buyer identification to prospecting and pitching, salespeople have a lot on their plate. And appointment setting is one common outbound sales aspect that’s seemingly more complex than it sounds.  Why? Because the appointment setting process is more than just picking a random prospect, scheduling a meeting with them, and successfully […]

The single best way to generate leads and book more meetings from LinkedIn is through cold outreach. This might sound obvious, but many people struggle with low acceptance and reply rates to the point they think outreach isn’t worth it anymore. I’m here to tell you this is NOT the case. It’s still possible to […]

LinkedIn presents enormous opportunities for B2B organizations. It’s the platform for professionals. But how can you make the most of those opportunities?  Many marketers are using an account-based marketing (ABM) approach. It’s a great way to grow your revenue and maintain customer loyalty. Read on to discover how you can implement ABM on LinkedIn. What […]

LinkedIn is a powerful lead generation source. Everyone knows about it, but NOT everyone is actually aware of how to use it to generate inbound leads through LinkedIn. There are 3 main ways to generate leads on LinkedIn:  We talk a lot about the first 2 points, but today we decided to cover the 3d […]

Sales forecasting is super important for businesses because it helps them plan and make smart decisions. They want to know how much they’ll sell in the future, so they use different methods to figure it out. It combines looking at numbers and using people’s opinions and knowledge. In this article, we will dive into the […]